Advice for artists -marketing, You Tube, R & D, funding, digital innovation

8 tips for effective arts and culture R&D

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Alternative insights into the visual arts, with fast-paced news, comment, debate.



Data is the first of five themes we’re exploring as we share the learnings from Digital R&D Fund for the Arts. How can you make a bigger cultural impact by using your data wisely?

It’s all about data, Big Data, lots of the stuff.

That’s what we’re told, but what does it really mean for the cultural sector? It all seems a bit daunting, especially if you are new to this burgeoning field.

Through the Digital R&D Fund for the Arts, we’ve supported a number of projects that investigate how to use the kind of data that pretty much every cultural organisation in the country has generated itself or can access.
Making your data work for you
– See more at:

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